Evangelism and Communication Strategy Resources

compiled by Ronald W. Waters

last updated 12/31/2007

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The following list of resources is provided for your assistance. Inclusion in this list does not imply the endorsement of all the content by New Life Ministries. We do believe you will find them to be helpful.

Many published evangelism resources are available online at:

 Evangelism and Communication Strategy

Aldrich, Joseph C.  Gentle Persuasion: Creative Ways to Introduce Your Friends to Christ.  Portland: Multnomah Press, 1988.

______________.  Life-Style Evangelism: Crossing Traditional Boundaries to Reach the Unbelieving World.  Portland: Multnomah Press, 1981.

Andrew Center Staff.  Evangelism: Good News or Bad News?  Elgin, Ill.: The Andrew Center, 1995.

Arnold, Jeffrey.  Small Group Outreach: Turning Groups Inside Out.  Downers Grove: InterVarsity Press, 1998.

Barna, George.  A Step-by-Step Guide to Church Marketing: Breaking Ground for the Harvest.  Ventura: Regal Books, 1992.

___________.  Evangelism That Works: How to Reach Changing Generations with the Unchanging Gospel.  Ventura: Regal Books, 1995.

Becton, Randy.  Everyday Evangelism: Making a Difference for Christ Where You Live.  Grand Rapids: Baker Books, 1997.

Berry, Jo.  Beloved Unbeliever: Loving Your Husband into the Faith.  Grand Rapids: Zondervan Publishing House, 1981.

Benjamin, Paul.  How in the World? Principles for Christian Witness.  Cincinnati: Standard Publishing Co., 1973.

Bernhard, Fred, and Steve Clapp.  Widening the Welcome of Your Church: Biblical Hospitality and the Vital Congregation.  Elgin, Ill.: The Andrew Center, 1996.

Bisagno, John R.  How to Build an Evangelistic Church.  Nashville: Broadman Press, 1971.\

Bleecker, Walter S.  The Non-Confronter's Guide to Leading a Person to Christ.  San Bernardino, Ca.: Here's Life Publishers, 1990.

Borthwick, Paul.  Six Dangerous Questions to Transform Your View of the World.  Downers Grove: InterVarsity Press, 1996.

Boursier, Helen T.  Tell It with Style: Evangelism for Every Personality Type.  Downers Grove: InterVarsity Press, 1995.

Bright, Bill.  5 Steps to Sharing Your Faith.  Leader's Guide and Study Guide.  Orlando: NewLife Publications, 1996.

Burnett, David.  Clash of Worlds: A Christian's Handbook on Cultures, World Religions, and Evangelism.  Nashville: Thomas Nelson Publishers, 1992.

Bryson, O. J.  Networking the Kingdom: A Practical Strategy for Maximum Church Growth.  Dallas: Word Publishing, 1990.

Carson, D. A., gen ed.  Telling the Truth: Evangelizing Postmoderns.  Grand Rapids: Zondervan, 2000.

Celek, Tim, and Dieter Zander.  Inside the Soul of a New Generation.  Grand Rapids: Zondervan, 1996.

Chaney, Charles L., and Granville Watson, compilers.  Evangelism Today and Tomorrow.  Nashville: Broadman Press, 1993.

Clapp, Steve, and Sam Detwiler.  Peer Evangelism: Youth and the Big Scary E Word.  Elgin, Ill.: Brethren Press, 1993.

_________________________.  Sharing Living Water: Evangelism as Caring Friendship.  Elgin, Ill.: The Andrew Center, 1996.

Clegg, Tom, and Warren Bird. Lost in America: How You and Your Church Can Impact the World Next Door. Loveland, Colorado: Group Publishing, 2001.

Coleman, Robert E.  The Master Plan of Evangelism.  30th anniversary ed.  Grand Rapids: Fleming H. Revell, 1993.

_______________.  The Master's Way of Personal Evangelism: A Companion to The Master Plan of Evangelism.  Wheaton: Crossway Books, 1997.

_______________.  They Meet the Master.  Huntingdon Valley, Pa.: Christian Outreach, 1973.

Crandall, Ronald K.  The Contagious Witness: Understanding Personal Conversion.  Nashville: Abingdon Press, 1999.

Dale, Robert D., and Delos Miles.  Evangelizing the Hard-to-Reach.  Nashville: Broadman Press, 1986.

Desiano, Frank P. The Evangelizing Catholic: A Practical Handbook for Reaching Out.  New York: Paulist Press, 1999.

____________________.  Sowing New Seed: Directions for Evangelization Today.  New York: Paulist Press, 1994.

Desiano, Frank P., and Kenneth Boyack.  Creating the Evangelizing Parish.  New York: Paulist Press, 1993.

Drummond, Lewis A.  Leading Your Church in Evangelism.  Nashville: Broadman Press, 1975.

Easum, William.  How to Reach Baby Boomers.  Nashville: Abingdon Press, 1991.

Eims, LeRoy.  One to One Evangelism: Winning Ways in Personal Witnessing.  Rev. ed.  Wheaton: Victor Books, 1990.

Eller, Vernard.  Proclaim Good Tidings: Evangelism for the Faith Community.  Elgin, Ill.: Brethren Press, 1987.

Engel, James F.  Contemporary Christian Communications: Its Theory and Practice.  Nashville: Thomas Nelson Publishers, 1979.

Engel, James F., and H. Wilbert Norton.  What's Gone Wrong with the Harvest?  A Communication Strategy for the Church and World Evangelism.  Grand Rapids: Zondervan, 1975.

Fackre, Gabriel; Ronald H. Nash; and John Sanders.  What about Those Who Have Never Heard?  Three Views on the Destiny of the Unevangelized.  Downers Grove: InterVarsity Press, 1995.

Fay, William.  Share Jesus without Fear.  Nashville: Broadman & Holman, 1999.

Ford, Leighton.  The Power of Story: Rediscovering the Oldest, Most Natural Way to Reach People for Christ.  Colorado Springs: NavPress, 1994.

Ford, Kevin Graham.  Jesus for a New Generation: Putting the Gospel in the Language of the Xers.  Downers Grove: InterVarsity Press, 1995.

Gallup, George G., Jr.; and Timothy Jones.  The Next American Spirituality: Finding God in the Twenty-First Century.  Colorado Springs: Cook Communications, 2000.

Gibbs, Eddie.  In Name Only: Tackling the Problem of Nominal Christianity.  Wheaton: Victor Books, 1994.

Gilbert, Larry.  Team Evangelism: Outreach for the 90% Who Don't Have the Gift of Evangelism.  Forest, Va.: Church Growth Institute, 1991.

Green, Michael.  Evangelism and the Post-Modern World.  Video.  Elgin: The Andrew Center, 1996.  62 min.

____________.  Evangelism Through the Local Church: A Comprehensive Guide to All Aspects of Evangelism.  Nashville: Oliver-Nelson Books, 1992.

___________.  One to One: How to Share Your Faith with a Friend.  Nashville: Moorings, 1995.

Gregory, David. Dinner with a Perfect Stranger: An Invitation Worth Considering. Colorado Springs: WaterBrook Press, 2005.

Griffin, Em.  The Mind Changers: The Art of Christian Persuasion.  Wheaton: Tyndale House Publishers, 1976.

Haggard, Ted, and Jack W. Hayford.  Loving Your City into the Kingdom: City-Reaching Strategies for 21st Century Revival.  Ventura: Regal Books, 1997.

Harbor, Frank.  Reasons for Believing.  New Leaf Press, 1998.

Henderson, David W.  Culture Shift: Communicating God's Truth to Our Changing World.  Grand Rapids: Baker Books, 1999.

Henderson, Jim.  Evangelism without Additives: What If Sharing Your Faith Meant Just Being Yourself.  Waterbrook Press, 2007.  Formerly published as a.k.a. Lost: Discovering Ways to Connect with the People Jesus Misses Most.

Hewitt, Hugh.  The Embarrassed Believer: Reviving Christian Witness in an Age of Unbelief.  Nashville: Word Publishing, 1998.

Hopler, Thom and Marcia.  Reaching the World Next Door: How to Spread the Gospel in the Midst of Many Cultures.  Rev. ed.  Downers Grove: InterVarsity Press, 1993.

Hunsberger, Goerge, and Craig Van Gelder, ed.  The Church Between Gospel and Culture.  Grand Rapids: Wm. B. Eerdmans Publishing Co., 1996.

Hunter, George G., III.  The Celtic Way of Evangelism: How Christianity Can Reach the West — Again.  Nashville: Abingdon Press, 2000.

_________________.  Church for the Unchurched: The Rebirth of "Apostolic Congregations" Across the American Mission Field.  Nashville: Abingdon Press, 1996.

_________________.  How to Reach Secular People.  Nashville: Abingdon Press, 1992.

_________________.  Rethinking Evangelism: A Symposium.  Nashville: Tidings, 1971

Hutchcraft, Ron.  The Battle for a Generation: Life-changing Youth Ministry that Makes a Difference.  Chicago: Moody Press, 1996.

Hybels, Bill, and Mark Mittelberg.  Becoming a Contagious Christian.  Grand Rapids: Zondervan, 1994.

Innes, Dick.  I Hate Witnessing: A Handbook for Effective Christian Communication.  Ventura: Regal Books, 1985.

June, Lee N., ed. Evangelism and Discipleship in African American Churches. Grand Rapids: Zondervan, 1999.

Kennedy, D. James, Evangelism Explosion: Equipping Churches for Friendship, Evangelism, Discipleship, and Healthy Growth.  4th ed.  Revised by D. James Kennedy and Tom Stebbins.  Wheaton: Tyndale House Publishers, 1996.

Klassen, Randolph J.  Jesus' Word, Jesus' Way.  Scottdale, Pa.: Herald Press, 1992.

Kramp, John.  Out of Their Faces and into Their Shoes : How to Understand Spiritually Lost People and Give Them Directons to God.  Nashville: Broadman & Holman Publishers, 1995.

Little, Paul E.  How to Give Away Your Faith.  2nd ed.  Downers Grove, Ill.: InterVarsity Press, 1988.

Loscalzo, Craig A.  Evangelistic Preaching that Connects: Guidance in Fresh and Appealing Sermons.  Downers Grove: InterVarsity Press, 1995.

McCloskey, Mark.  Tell It Often, Tell It Well: Making the Most of Witnessing Opportunities.  San Bernardino: Here's Life Publishers, Inc., 1985.

McIntosh, Gary L.  Three Generations: Riding the Waves of Change in Your Church.  Grand Rapids: Fleming H. Revell, 1995.

McIntosh, Gary, and Glen Martin.  Finding Them, Keeping Them: Effective Strategies for Evangelism and Assimilation in the Local Church.  Nashville: Broadman Press, 1992.

McPhee, Arthur G.  Friendship Evangelism: The Caring Way to Share Your Faith.  Grand Rapids: Zondervan Publishing House, 1978.

Miller, C. John.  Powerful Evangelism for the Powerless.  Rev. ed.  Phillipsburg, N.J.: Presbyterian and Reformed Publishing House, 1997.

Mittleberg, Mark.  Building a Contagious Church: Revolutionizing the Way We View and Do Evangelism.  Grand Rapids: Zondervan, 2000.

Morgenthaler, Sally.  Worship Evangelism: Inviting Unbelievers into the Presence of God.  Grand Rapids: Zondervan, 1995.

Murren, Doug.  The Baby Boomerang: Catching Baby Boomers as They Return to Church.  Ventura: Regal Books, 1990.

Neighbour, Ralph W., Jr., and Cal Thomas.  Target-Group Evangelism.  Nashville: Broadman Press, 1975.

Neville, Joyce.  How to Share Your Faith without Being Offensive.  New York: The Seabury Press, 1979.

Olford, Stephen F.  Inviting People to Christ: Evangelistic Expository Messages.  Stephen F. Olford Biblical Preaching Library Series.  Grand Rapids: Baker Books, 1998.

_______________.  Proclaiming the Good News: Evangelistic Expository Messages.  Stephen F. Olford Biblical Preaching Library Series.  Grand Rapids: Baker Books, 1998.

Owens, Daniel.  Sharing Christ When You Feel You Can't.  Westchester, Ill.: Crossway Books, 1997.

Peace, Richard.  Small Group Evangelism: A Training Program for Reaching Out with the Gospel.  Downers Grove: InterVarsity Press, 1985.

______________.  Witness.  Grand Rapids: Zondervan Publishing House, 1970, 1971.

Petersen, Jim.  Living Proof.  Colorado Springs: NavPress, 1989.

Pippert, Rebecca Manley.  Out of the Saltshaker & into the World: Evangelism as a Way of Life.  Downers Grove: InterVarsity Press, 1979.

Pollard, Nick.  Evangelism Made Slightly Less Difficult: How to Interest People Who Aren't Interested.  Downers Grove: InterVarsity Press, 1997.

Posterski, Donald C.  Reinventing Evangelism: New Strategies for Presenting Christ in Today's World.  Downers Grove: InterVarsity Press, 1989.

Rainer, Thom.  Effective Evangelistic Churches: Successful Churches Reveal What Works and What Doesn't.  Nashville: Broadman and Holman Publishers, 1996.

Ratz, Calvin; Frank Tillipaugh; and Myron Augsburger.  Mastering Outreach and Evangelism.  Portland: Multnomah Press, 1990.

Reid, Alvin L.  Introduction to Evangelism.  Nashville: Broadman & Holman Publishers, 1998.

Richardson, Rick.  Evangelism Outside the Box: New Ways to Help People Experience the Good News.  Downers Grove: InterVarsity Press, 2000.

Robinson, Darrell W.  People Sharing Jesus.  Nashville: Thomas Nelson Publishers, 1995.

Rochester, Nikki.  Harvest Waiting: Reaching Out to the African American.  St. Louis: Concordia Press, 1995.

Roxburgh, Alan J.  Reaching a New Generation: Strategies for Tomorrow's Church.  Downers Grove: InterVarsity Press, 1993.

Schmidt, Henry J., ed.  Witnesses of a Third Way: A Fresh Look at Evangelism.  Elgin, Ill.: Brethren Press, 1986.

Salter, Darius.  American Evangelism: Its Theology and Practice.  Grand Rapids: Baker Books, 1996.

Seamands, John T.  Tell It Well: Communicating the Gospel across Cultures.  Kansas City: Beacon Hill Press of Kansas City, 1981.

Shumate, Charles R.  Telling Others: A Witnessing Lifestyle.  Bridges to Discipleship, Book Four.  Anderson: Warner Press, 1986.

Shawchuck, Norman; Philip Kotler; Bruce Wrenn; and Gustave Rath.  Marketing for Congregations: Choosing to Serve People More Effectively.  Nashville: Abingdon Press, 1992.

Short, Roy H.  Evangelism through the Local Church.  Nashville: Abingdon Press, 1956.

Sider, Ronald J.  Good News and Good Works: A Theology for the Whole Gospel.  Grand Rapids: Baker Books, 1999.  (Previously published as One-Sided Christianity?  Uniting the Church to Heal a Lost and Broken World.  Grand Rapids: Zondervan Publishing House, 1993.)

Sjögren, Steve.  Conspiracy of Kindness: A Refreshing New Approach to Sharing the Love of Jesus with Others.  Ann Arbor: Vine Books, 1993.

Smith, Donald K.  Creating Understanding: A Handbook for Christian Communication across Cultural Landscapes.  Grand Rapids: Zondervan Publishing House, 1992.

Stallings, James O.  Telling the Story: Evangelism in Black Churches.  Valley Forge: Judson Press, 1988.

Stebbins, Tom.  Friendship Evangelism by the Book.  Camp Hill, Pa.: Christian Publications, 1995.

Stiles, J. Mack.  Speaking of Jesus: How to Tell Your Friends the Best News They Will Ever Hear.  Downers Grove: InterVarsity Press, 1995.

Stokes, Mack B.  The Evangelism of Jesus.  Nashville: Tidings, 1960.

Stott, John R. W.  Christian Mission in the Modern World: What the Church Should Be Doing Now!  Downers Grove: InterVarsity Press, 1975.

______________.  Evangelism through the Local Church.  Nashville: Oliver-Nelson Books, 1992.

Streett, R. Alan.  The Effective Invitation: A Practical Guide for the Pastor.  Grand Rapids: Kregel Publications, 1995.

Strobel, Lee.  The Case for Christ: A Journalist's Personal Investigation of the Evidence for Jesus.  Grand Rapids: Zondervan Publishing House, 1998.

_________.  Inside the Mind of Unchurched Harry and Mary: How to Reach Friends and Family Who Avoid God and the Church.  Grand Rapids: Zondervan Publishing House, 1993.

Sweazey, George E.  The Church as Evangelist: Making Evangelism a Priority of Local Congregations.  San Francisco: Harper & Row, 1978.

_______________.  Effective Evangelism: The Greatest Work in the World.  New York: Harper & Brothers, 1953.

Terry, John Mark.  Church Evangleism: Creating a Culture for Growth in Your Congregation.  Nashville: Broadman & Holman Publishers, 1997.

Towns, Elmer L., gen. ed.  Evangelism and Church Growth: A Practical Encyclopedia.  Ventura: Regal Books, 1995.

Tuttle, Robert G., Jr.  Can We Talk? Sharing Your Faith in a Non-Christian World.  Nashville: Abingdon Press, 1999.

Van Houten, Mark.  Profane Evangelism: Taking the Gospel into the Unholy Places.  Grand Rapids: Zondervan, 1989.

Waltz, Mark. First Impressions: Creating WOW Experiences in Your Church. Loveland, CO: Group Publishing, 2004.

Wardle, Terry.  One to One: A Practical Guide to Friendship Evangelism.  Camp Hill, Pa.: Christian Publications, 1989.

Warren, Max.  I Believe in the Great Commission.  Grand Rapids: Eerdmans, 1976.

Wilkins, Scott.  REACH: A Team Approach to Evangelism and Assimilation.  Grand Rapids: Baker Books, 2005.

Wimber, John, and Kevin Springer.  Power Evangelism.  San Francisco: Harper & Row, 1986.

Wright, Tim.  Unfinished Evangelism: More Than Getting Them in the Door.  Minneapolis: Augsburg, 1995.


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