Public Relations Kit:
Help from a Hospitality Perspective
by Kristen Leverton Helbert and Dick Benner
Media exposure and publicity can play a valuable part not only in a church's evangelistic efforts but also in its service ministries. Christian Community's outreach director, Kristen Leverton Helbert, and journalist Dick Benner have worked together to produce this practical resource which answers questions like these:
• How can the church communicate effectively through
newspapers, radio, television, direct mail, the yellow pages, the telephone, and
the Internet?
• How can the church prepare news releases that will gain both the attention
and the respect of the media?
• How can the church develop a positive identity in the community?
• How can the church use the media to work for peace and justice?
This is a practical kit which comes with permission to photocopy.
$19 each. Product Code: PRK Order the Kit